Viacom International Media Networks

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Viacom International Media Networks
Industry Broadcast
Headquarters 1540 Broadway, New York City, New York, United States
London, United Kingdom
Key people
Tiago Worcman (Senior vice president)[1]
Owner National Amusements
Parent Viacom
Website VIMN Website

Viacom International Media Networks (VIMN) is the international division of Viacom. The company oversees the production, broadcasting and promotion of key Viacom brands outside of the United States. These brands include MTV, VH1, Nickelodeon, Comedy Central, BET, VIVA and Game One.

The networks headquarters are located in New York City and London. Other international offices are located in Berlin, Stockholm, Amsterdam, Warsaw, Madrid, Milan, Mumbai, Paris, Singapore, Budapest and Sydney amongst others. Viacom brands are viewed by 700 million households across the world available in 37 languages via 200 locally programmed and operated TV channels and more than 550 digital media properties. VIMN's first international offices opened in the late 1980s in London and Amsterdam with the launch of MTV Europe. VIMN was created from a rebrand of Viacom's MTV Networks, which included MTV, VH1 and Nickelodeon, to include Comedy Central. Robert Bakish has been President of VIMN since 2011, having held various roles at Viacom since 1997.

VIMN Divisions

Viacom 18

Viacom 18 manages the Viacom channels in India. It is a 50/50 joint venture between Viacom and the Network 18 Group. It also runs homegrown GEC brand Colors.

Viacom International Media Networks Asia

Viacom International Media Networks Asia, ex MTV Networks Asia Pacific is based in Singapore and launched in 1994, it comprises three distinctly branded television channels, MTV, Nickelodeon, Comedy Central, and VH1 in the Asia Pacific region reaching more than 300 million households. Since its inception on 1 January 1994, MTV Networks Asia Pacific has been providing localized channels for young audiences across Asia and Australia. Initially established as two MTV channels (MTV Asia and MTV Mandarin), MTV Networks businesses have crossed the continent and every delivery platform by catering to audiences with localized programming in eight different languages across ten MTV channels, eight Nickelodeon channels, four VH1 channels and numerous branded programming blocks across the Asia-Pacific region. The company’s localization initiatives were pioneering and its rapid growth in Asia significantly contributed to MTV becoming the world’s largest television network.

MTV Networks Asia Pacific comprises 17 websites and 21 channels which are seen via 24-hour and programming blocks in various parts of Asia. Unlike the European and Latin American divisions, which are regulated by the headquarters' country main regulating body, the MTV Networks Asia channels are regulated by the individual country's regulation body.

Viacom International Media Networks Northern Europe

Viacom International Media Networks Northern Europe is a regional division of Viacom International Media Networks. It operates in the Dutch speaking part of the Benelux (Netherlands, Flanders in Belgium), Germany, Austria, German speaking part of Switzerland, the Nordic (Denmark, Finland, Norway and Sweden), the Baltic (Estonia, Latvia and Lithuania), Poland and Ukraine.

The Northern Europe division is run by four main offices: Amsterdam, Berlin, Stockholm and Warsaw. The sales are still done locally.[2]

On September 16, 2011[2] it was confirmed by Viacom International Media Networks its operations in the Nordic countries, Benelux region and Germany would operate under Viacom International Media Networks Northern Europe. VIMN Northern Europe operates from its central offices in Amsterdam, Stockholm and Berlin. Resulting in job losses at its offices at MTV Networks Benelux in Belgium and the Netherlands. The re-alignment will see all music programming come from its operations in Stockholm. Its Swedish offices operate local channels such as MTV and VH1 within VIMN North European's portfoilio of music channels. All kids and family programming operates from Berlin these include localized versions of Nickelodeon, Nick Jr. and Kindernet. Whilst all the localized Comedy Central channels will be operated from Amsterdam. VIMN North European's portfolio includes the following territories: Austria, Belgium (Flanders), Denmark, Finland, Germany, Netherlands, Norway, Sweden and Switzerland (German speaking part). MTV's Amsterdam offices will remain open and will act as the technical play-out hub for the channels as well.[2]

Viacom International Media Networks Southern & Western Europe, Middle East and Africa

also see Viacom International Media Networks Europe

Viacom International Media Networks Africa (previously MTV Networks Africa[3]) is a subsidiary of Viacom.

VIMN Africa includes the multimedia entertainment brands: MTV, MTV Base, VH1, VH1 Classic, Comedy Central, Nickelodeon, Nicktoons, Nick Jr. and BET.

Since 2006, MTV Networks Africa offices are located in Johannesburg, South Africa.[4] Previously, the networks offices were located at MTV Networks Europe headquarters in London, United Kingdom.

In November 1998, Viacom International Media Networks Europe; then MTV Networks Europe announced the creation of Nickelodeon in Africa. The channel would broadcast along with MTV Europe. A programming block launched on July 1, 1999, here Nickelodeon shows aired on MNET's children's block K-TV. In 2005, K-TV decided to cease broadcasting Nickelodeon produced programming. In 2008, VIMN Africa decided to launch a 24-hour channel across Africa.

  • Since MTV's launch in Europe in the late 1980s, MTV Europe was made available in some territories across Africa primarily South Africa throughout the 1990s. Gradually, as MTV began to localize its brand in Europe, MTV France and MTV Portugal were added to the boutique of channels available across the African continent on major cable and digital television platforms.
  • In 2004, MTV Networks International announced it had plans to launch its 100th channel, in Africa with the launch of MTV Africa (proposed branding). In February 2005, MTV Networks International launched MTV Base Africa.[5] The channel was launched as with a live music special with live performances from local African and international artists.
  • In 2008, MTV Networks Internationals subsidiary MTV Networks Africa launched its first awards show aptly titled MTV Africa Music Awards.[6] The annual event celebrates the best in music from mainstream and unsigned artists from the African continent. The award show is hosted from a different African city each year similar to its counterpart the MTV Europe Music Awards.
  • As of, July 1, 2009 MTV Base Africa utilizes the on-air and online branding of MTV's other 64 global channels globally share the same on-air branding. This branding makes the use of a standardised logo, idents and promos[7] (except MTV US, MTV Canada and MTV Brazil). This is part of MTV Networks International's global branding initiative. The on-air branding titled Pop X1000 reflects the changing nature of popular culture with MTV at the heart of these rapid changes. The branding was designed by MTV's design department World Design Studio in Milan, with additional designs being added by other global departments throughout the year. The branding has been overseen by Universal Everything. This branding has been adopted by MTV Networks Europe, MTV Networks Asia, MTV Networks Africa and MTV Networks Latin America. As of November 8, 2010 MTV launched is third phase of idents.[8]

MTV Networks Africa also operates additional channels these include a localized version of Nickelodeon and promotes the European versions of MTV Live HD, VH1, MTV, MTV Portugal and MTV France.

  • MTV Base Africa

Viacom International Media Networks The Americas

also see Viacom International Media Networks The Americas

VIMN UK, Ireland, Australia, New Zealand, Russia and Central Eastern Europe (London, Sydney, Budapest & Moscow)

also see Viacom International Media Networks Europe


Channel 5 (UK) 2016.svg

United Kingdom
On 1 May 2014 Viacom acquired Channel 5 Broadcasting Ltd, its current channels are


BET Logo.svg

BET Africa

BET France

United Kingdom & Ireland
BET International

Colors TV

Comedy Central

Comedy Central 2011 Logo.svg

Australia and New Zealand
Comedy Central Australia & New Zealand

Comedy Central Belgium

Comedy Central Brazil

Germany, Switzerland & Austria
Comedy Central Germany, Switzerland & Austria

Comedy Central Hungary

Comedy Central (India)

Comedy Central (Israel)

Comedy Central Italy

Latin America
Comedy Central Latin America

Comedy Central (Netherlands), Comedy Central Family (Netherlands) - Comedy Central Extra (Netherlands)

Comedy Central Norway

Comedy Central Poland and Comedy Central Family (Poland)

Comedy Central Spain

Comedy Central Sweden

United Kingdom and Ireland
Comedy Central UK & Ireland


MTV Logo 2010.svg

Australia and New Zealand
MTV Australia & New Zealand, MTV Dance and MTV Music

MTV Belgium

MTV Brazil

MTV Canada

MTV Denmark

MTV Finland

MTV France

MTV Germany and MTV Brand New.

MTV Hungary relaunched in October 2017.

MTV India

MTV Indonesia

MTV Israel

In Italy there are two MTV channels, MTV Italy and MTV Music Italy.

MTV Japan

MTV Korea

MTV Netherlands, MTV Music 24 and MTV Brand New.

MTV Norway

MTV Poland

MTV Portugal

MTV Russia

MTV Spain

MTV Sweden

MTV Switzerland

MTV Thailand

United Kingdom and Ireland
MTV UK launched on 1 July 1997 it currently broadcasts 8 channels in the UK these are, MTV (UK and Ireland), MTV Base, MTV Classic, MTV Dance, MTV Hits, MTV Live, MTV Music and MTV Rocks.

MTV Vietnam

Former channels


Nickelodeon logo new.svg

Australia & New Zealand





Czech Republic


















South Korea





UK & Ireland


Former channels

Nick Jr.

Paramount Comedy

Paramount Comedy Russia

Paramount Comedy Ukraine

Paramount Channel

Paramount Channel Brazil

Paramount Channel France

Paramount Channel Hungary

Paramount Channel Italy

Paramount Channel Poland (formerly Viacom Blink!)

Paramount Channel Romania

Paramount Channel Russia

Paramount Channel Spain

Paramount Channel Sweden



VH1 logonew.svg

VH1 Denmark

VH1 India

VH1 Italy

VH1 Poland

United Kingdom and Ireland
VH1 UK & Ireland

Former channels

Other Networks

Game One

Game One is a French television channel which launched in September 1998. It shows programs based on video gaming and Japanese anime.




VIVA 2011 logo.svg

VIVA Austria was launched in May 2012, 15 per cent of the channels output consists of Austrian music, Chartshows and lifestyle programming taloried to the Austrian market. The channels marketing and promotion are done by Goldback Media.[33] Prior to 2012, VIVA Germany aired across Austria with localized advertising and sponsorship for Austria.

From 8 September 2014 VIVA will air between 6 am and 5 pm.In the time between 5 pm and 6 am the program of Comedy Central Austria will be shown. Until October 2014 there will be a simulcast broadcast of the program of Comedy Central on the shared frequency with Nickelodeon (8.15 pm to 5.45 am) and on the VIVA-frequency (5 pm to 6 am).[34][35]

VIVA Germany

VIVA Switzerland

United Kingdom & Ireland
VIVA UK & Ireland

Former channels

VIVA Hungary was a 24-hour music and entertainment channel (it was 10 hours before May 2001). The channel was launched on 27 June 1997 as Z+. Like its sister channels, the channel features localised music videos, programming, presenters and chart shows. It had more changes on 2 April 2012. The channel ended broadcast in 3 October 2017 replaced by the pan-European MTV Music.

VIVA Poland previously VIVA Polska! was a Polish 24h music and entertainment channel from Viacom, the channel was officially launched on June 10, 2000 by the German VIVA Media AG. On July 17, 2012 VIVA Poland switched to 16:9 picture format and started to use the new logo. Until July 17, 2012 the channel has broadcast FTA on Eutelsat Hot Bird 13A. In 2014, the station cancelled local production programmes. In 2015 - 2017, the station cancelled all reality programmes and continued playing only EDM (Electronic Dance Music) music. Before the new broadcast schedule, the station was playing Polish and international pop, dance, rock and hip hop music. The station ceased broadcasting in October 2017, the station was replaced by a localised version of MTV Music.[36]

Former Networks



  1. ^ "Tiago Worcman e Federico Cuervo assumem novas posições na Viacom". Converge Comunicações (in Portuguese). 9 August 2017. Retrieved 19 October 2017. 
  2. ^ a b c Clover, Julian (2011-09-16). "MTV Networks North reorganises". Broadband TV News. Retrieved 2013-06-28. 
  3. ^ Archived 1 January 2011 at WebCite
  4. ^ Archived 1 January 2011 at WebCite
  5. ^ Archived 1 January 2011 at WebCite
  6. ^ Archived 1 January 2011 at WebCite
  7. ^ Archived 1 January 2011 at WebCite
  8. ^ Archived 1 January 2011 at WebCite
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  31. ^ ニコロデオン かいいんとうろく終了のおしらせ (in Japanese). MTV Networks Asia Pacific. August 28, 2013. Retrieved 2014-02-16. 
  32. ^ "MTV NZ to axe 23 staff, closes offices". The New Zealand Herald. APN News & Media. September 28, 2010. Retrieved February 16, 2014. 
  33. ^Österreich
  34. ^ "Kastner dampft Viva ein und baut Nickelodeon aus". Retrieved 22 June 2014. 
  35. ^ "Viacom schrumpft VIVA bereits im September". Retrieved 28 July 2014. 
  36. ^ "Viva Polska zmieni się w MTV Music" (in Polish). Viva Polska. 7 August 2017. Retrieved 7 August 2017. 

External links

  • VIMN Northern Europe
  • VIMN Southern & Western Europe, Middle East and Africa
  • "Monster and Viacom Debut ‘DNA’ Headphones” – Mashable
  • “Viacom’s MTV to Take 'Isle of MTV' Franchise to Japan” – The Hollywood Reporter
  • “Viacom International Unveils Paramount Channel” – The Hollywood Reporter
  • “Emerging European Markets Catch The Nickelodeon Bug - Kidscreen
  • “MTV EMA 2011 Ratings Reached New High, Fuelled By Multi-Screen Strategy – The Guardian
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