TVB Jade

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TVB Jade
Launched 19 November 1967 (Analogue)
31 December 2007 (Digital)
Owned by Television Broadcasts Limited
Picture format Analogue: 4:3 (SDTV)
Digital: 16:9 (HDTV)
Audience share 86%[1]
Country Hong Kong
Language Cantonese
Broadcast area Hong Kong
Macau
various parts of Guangdong and Guangxi
Headquarters 77 Chun Choi Street
Tseung Kwan O Industrial Estate;
New Territories, Hong Kong
Sister channel(s) TVB Pearl, TVB J2
Website TVB Jade
Availability
Terrestrial
Hong Kong Analogue Variable by district
Hong Kong Digital Channel 81 (HD)
TVB Jade
Traditional Chinese 無綫電視翡翠臺
Simplified Chinese 无线电视翡翠台

TVB Jade (無綫電視翡翠台), or simply Jade, is a Cantonese-language free-to-air television channel in Hong Kong. It is owned and operated by Television Broadcasts Limited (TVB) as its flagship service, alongside its sister network, the English-language TVB Pearl. Broadcasting started on Nov 19, 1967. It is headquartered at TVB City at the Tseung Kwan O Industrial Estate in Tseung Kwan O, in the Sai Kung District. Primarily broadcasting entertainment programming, TVB Jade has historically been the most dominant television channel in the region in terms of viewership, with its closest competitor having been the now-defunct ATV Home.[2][3][4]

Jade primarily broadcasts in the Cantonese language; it has also offered programs with alternative audio tracks in Mandarin, English, and other foreign languages. Some shows also offer subtitles in multiple languages.

Audience

During the 21:30 to 22:30 weekdays time-slot, TVB Jade consistently attains the highest television audience ratings in Hong Kong. With an average of a '32' ratings point in that time-slot, it is watched by more than 80% of the TV audience in Hong Kong.

Digital broadcasting

Jade officially started digital broadcasting on 31 December 2007, with the terrestrial number 81 for digital broadcasting.[5] The aspect ratio of the digital version of Jade is 16:9[6] and it changed to full High Definition (HD) on 18 March 2013. However, on 22 February 2016, this channel in digital version will offer enhanced High Definition (HD) picture quality.

Overseas broadcasting

United States of America

Canada

Europe

Singapore, Australia and Indonesia

Malaysia

TVB Jade Malaysia
Launched 1 May 2016
Owned by Television Broadcasts Limited
Picture format HDTV (1080i 16:9)
Audience share 85.9%
Country Hong Kong
Malaysia
Language Cantonese
Mandarin (Selected only)
Broadcast area Malaysia
Headquarters TVB City
77 Chun Choi Street
Tseung Kwan O Industrial Estate
New Territories, Hong Kong
Website TVB Jade Malaysia
Availability
Satellite
Astro (Malaysia) Channel 326 (HD)

TVB Jade Malaysia is a satellite television Astro on channel 326 in High Definition (HD) format with Television Broadcasts (International) Limited.[7][8] As a main general news and entertainment television channel, it has programming in both Cantonese and Mandarin (selected TVB drama for audio dubbing and Selected non-TVB drama will be choosing the original audio) it will be launching at 1 May 2016. This channel simulcast Hong Kong TVB Jade primetime slot and also simulcast with Astro Wah Lai Toi, Astro Wah Lai Toi HD for same time as Hong Kong TVB sitcom at 8:00 pm , TVB Malaysia production, live events and Astro On Demand, Astro on Demand HD for same time as Hong Kong TVB drama from 8:30–10:30 pm.

International

Notes and references

  1. ^ "2008 Interim Report" (PDF). tvb.com. Retrieved 2008-11-02. 
  2. ^ Chow, Vivienne (29 March 2015). "Wong Ching, the leading man in ATV's sorry drama". South China Morning Post. Retrieved 3 April 2015. 
  3. ^ "Farewell ATV as its survival fight ends". The Standard. Retrieved 11 April 2016. 
  4. ^ "ATV, World's Oldest Chinese TV Channel, Closes Down". Variety. Retrieved 11 April 2016. 
  5. ^ "Hong Kong enters new digital broadcasting era (with video)". Hong Kong Government. Retrieved 2008-02-10. 
  6. ^ 望月 (6 September 2007). "獨家專訪TVB 折解數碼廣播七大疑團". e-zone AVzone. pp. 4–5. 
  7. ^ [1]
  8. ^ [2]

See also

External links

  • TVB Jade
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