Popov (vodka)

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Popov is a brand of vodka produced by British drinks giant Diageo plc's Diageo North America subsidiary.[1] It commands a significant marketshare among vodkas in the United States[2] and competes in the low price market.[3]


  1. ^ "2004 State of the industry". Archived from the original on 2007-11-10. Retrieved 2007-05-25.
  2. ^ "Vodka: domestic trends and campaigns". Archived from the original on 2007-12-25. Retrieved 2007-05-25.
  3. ^ "How to Assess Your Company's Strengths and Weaknesses". Archived from the original on October 22, 2006. Retrieved 2007-05-25.

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